WeSportUp was born with an initial endowment of 1.2 million euros, fully subscribed by Cdp Venture Capital sgr through the Accelerators Fund. The program will involve about 30 startups and innovative SMEs based in Italy over the course of 3 years. WeSportUp will target startups and innovative SMEs based in Italy, as well as international companies that intend to expand their business by opening an office in Italy. The areas in which the companies supported by WeSportUp will be active will be: the performance of athletes, their well-being and nutrition, the engagement of fans, the management of sports organizations and technologies for stadiums and sports infrastructures, e-sports and sustainability.
The project will also be open to the participation of other partner companies that intend to accelerate their innovation path by collaborating with the startups identified and supporting their development. The program will be based in Rome and will be managed by Sport e Salute together with Startupbootcamp Amsterdam, one of the largest startup accelerators in the world and first in Europe with over 1,000 companies in its portfolio. Together, they will define the scouting areas, select the best startups and innovative SMEs and accelerate them with mentorship and business development activities.
Alceo Rapagna, The CEO of Startupbootcamp in Italy commented: "We are honoured to be able to put our 10-years of international experience and network at disposal to grow such an exciting and strategic sector, building on our SportsTech programs in Australia and Qatar, and our DigitalHealth in the Netherlands
WeSportUp aims at building a vast open-innovation ecosystem by engaging all major sports leagues, federations, teams, sports companies, health & wellness companies, universities and an international network of incubators, accelerators and investor – all interacting with the startups from the initial scouting and selection phase to the hands-on mentorship during the program.
More than 13 Billion $ have been invested globally in the last 3 years in sports & wellness technologies, with a great potential for growth in Europe and especially in Italy, where sport is a vital sector with 12 million registered athletes, 120k sports associations, 40k companies with 330k employees and generating 17 Billion Euro of sales.