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Innovation & Growth Marketeer

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Who are we?

Innoleaps is a business builder that helps global corporations develop, launch and scale new ventures in an entrepreneurial way to accommodate the fast-changing needs of our customers. Our mission is to empower global corporations to innovate and grow.

Since 2013 we have launched and scaled more than 200 digital ventures across Europe, USA, Asia Pacific and Africa. In addition to our cool headquarters in Amsterdam, we have offices in Italy, USA, Australia, South Africa. Together with Startupbootcamp and The Talent Institute we form the We Empower Innovators (WEI) ecosystem. We serve many leading national and international companies - with a strong focus on FMCG/CPG and Retail, followed by Energy and Financial Services - by helping them ideate, validate, bring to market and scale strategic innovations, business models and disruptive products.

We are real business builders that distinguish ourselves with entrepreneurial skill sets and lean startup methodologies. As a trusted business partner we help our clients adopt an entrepreneurial way of working and thinking, embrace innovative methodologies to accelerate growth and build ventures or launch new core business products or services.
To fuel our growth ambitions in our Italian office - opened in 2019 and rapidly expanding- we are looking to hire an Innovation & Growth Marketeer for our Italian team.

Join our global innovation ecosystem
Work with world-leading brands
Fast-growing international environment

What will you do?

Would you like to be part of innovation programs with leading corporate businesses? Are you a tech-passionate, problem solver and a go-getter who is always looking for the most creative and efficient way to reach growth targets? Then today is your lucky day!

As an Innovation & Growth Marketeer at Innoleaps you will become part of the growing Italian team and of the international community orchestrated by our HQ team in Amsterdam. This is a unique opportunity to put your growth marketing skills into practice and you will be on the front row in the world of data-driven digital innovations & product launches.

Your mission: to help corporate “venture” teams find, test and validate new growth opportunities by setting up data-driven experiments and digital tools.‍

  • In innovation projects you are the expert in setting up A/B testings, building, analysing and optimising online campaigns, setting and optimising landing pages, setting and optimising simplified eCommerce platforms such as Shopify and the related CRM activities to x-sell, upsell and retain customers. By doing this, you will discover critical growth opportunities for the success of the corporate start-up teams.
  • You work on multiple channels, such as Facebook ads, Google Adwords, Google Analytics, Google Tag Manager, Instapage, Zoho, MailChimp and Shopify
  • You understand the relationship between the channels and understand data in particular (it is a data-driven process!)
  • You validate new concepts and product propositions by means of experiments, you understand assumption mapping, building customer journeys, and you convert that into a full funnel marketing approach.

Colourful image of our office building.

What are we looking for?

You have knowledge of:

  • Creating experiment backlogs and conducting & analysing experiments in a structured way. Based on these results you can devise, carry out and analyse the new experiments.
  • Tracking and measuring the customer journey / behaviour and advising on website optimisation
  • Creating online marketing funnels (of interest / engagement / lead / convert)
  • Applying methodologies, such as Value Proposition Canvas, Business Model Canvas and other lean start-up or design thinking methodologies (plus)
  • 4+ years of relevant experience in Growth Hacking, Digital Marketing, eCommerce or CRO
  • Fluency in English & Italian.

Interested and recognise yourself in the profile?

Then we’d love to hear from you. We look forward to receiving your resume and motivation as to why you are a good fit for this role.
For more information about the role, feel free to reach out to us!

We embrace diversity at Innoleaps and continually seek diverse perspectives to enrich our team. We’re committed to being an equal opportunity employer and encourage everyone to apply!

Apply now